Chery Auto Opens First Full-Fledged Dealership in Mindanao

Just two months after its brand launch, Chery Auto Philippines, through its distributor United Asia Automotive Group, Inc. (UAAGI), officially opened its first complete 3S dealership in Mindanao.

Managed by Autohub Group, one of the country’s top dealership groups, the new showroom is situated in Panacan, Davao City.

UAAGI and Chery Auto Philippines President Rommel Sytin announced, “The China auto industry has arrived. They have mastered automotive technology and design, and elevated it to world-class levels. And with the implementation of the Philippine-China free trade agreement, the duties for imported vehicles from China have made it low enough to compete with imports from our ASEAN neighbors on price point as well.”

“With Chery, we are confident—we are convinced—that all the ingredients are in place. The timing is right,” he added.

Autohub Group President and Chery Davao Dealer Principal Willy Tee Ten shared, “Chery’s line of crossovers is the perfect partner to the city and region's growing economy.”

The Chery Tiggo crossover vehicles are expected to fit right in on the roads of the Davao region. The four Tiggo models (the subcompact Tiggo 2 and 5x, the compact Tiggo 7, and the midsize 7-seater Tiggo 8) will allow their prospective buyers more flexibility in terms of usage.

All Chery Tiggo crossovers offer state-of-the-art Euro 5 powertrains, contemporary styling, and modern comfort, convenience, and safety features. Moreover, UAAGI promises easy access to genuine parts and aftersales service. In fact, they lead the industry with a record-breaking 10-year / 1-million kilometer engine warranty, 5-year bumper-to-bumper warranty, and a 3-year free PMS package.

“We are grateful that our dealers continue to invest in facilities that will not only help grow the Chery brand. Their evident trust allows us to showcase a wide range of products while introducing thoughtful client services that promise to set us apart,” noted Sytin.

Chery Davao City features a warm, welcoming atmosphere compliant with the brand’s new global identity standards. Moreover, the people there are dedicated, open, and transparent whether it be sales or service transactions.

“We chose Chery primarily because of the leadership of UAAGI President Rommel Sytin. They have a very good reputation and they take good care of their dealers.  They value marketing and they want their brands and partners to succeed.”

While its dedicated network of dealerships is soon to rise, Chery Auto Philippines has begun sales operations in 15 locations throughout Luzon, Visayas, and Mindanao.