Peugeot Philippines Brings In Malaysian-Made 3008. Prices Start at P 1,890,000 (w/ Specs)

Since Peugeot’s arrival into the Philippines, they’ve always vowed to get the Japanese’s lunch money. They’ve tried it all—from the introduction of a mild hybrid diesel to the expansion of its product portfolio which included the likes of the 208 GTi, 301, and 308. Suffice to say, they weren’t that successful, limited only to niche player status outsold even by the likes of Volkswagen.

Now though, there’s an air of confidence at Peugeot and that has to do with the introduction of its new 3008 line-up. Admittedly, it doesn’t look all that different from the 3008 Active launched last June. What’s greatly different though is the price. For the first time ever, the 3008 compact SUV starts at P 1,890,000 putting it squarely within the CR-V/CX-5/Forester range.

The secret to Peugeot’s more affordable pricing is a change of source. As speculated last June, the French car brand was seeking to source from the Gurun, Kedah Malaysian assembly plant. A joint-venture between Peugeot’s parent company, PSA and Malaysia’s Naza Corporation, the plant now serves several ASEAN markets including the Philippines.

Thanks to zero tariff, the Peugeot 3008 is now more affordable. The new SRP is P 500,000 less than the European-sourced 3008 Active which is, in turn, P 500,000 less than the original price of the top-spec 3008 Allure. And despite being less of a dent to the pocket, the Malaysian-made 3008 Active now packs more features than the European 3008 Active.

Under the hood is a 1.6-liter turbocharged 4-cylinder engine making 167 horsepower and 240 Nm of torque. This is mated to a 6-speed automatic transmission with cruise control. Eschewing traditional all-wheel drive, the 3008 relies on its electronic Advanced Grip Control System to maximize the performance of its front-wheel drive architecture.

Standard features include leather seats, carbon-like material on the dashboard, dual zone climate control, and an 8-inch capacitive multi-touch screen with MirrorLink, 6 SRS airbags, ABS with EBD, stability control, and rear parking sensors with reverse camera.

For those who want a diesel powertrain, there’s also a variant powered by a 2.0-liter BlueHDi engine. Packing the same features as its gasoline-engine sibling, this one costs P 2,090,000—undercutting both the all-wheel Honda CR-V and Mazda CX-5.

2020 Peugeot 3008 1.6 THP Specifications (2.0 BlueHDi Diesel Specifications):

• Engine: 1.6-liter EFI turbocharged gasoline (2.0-liter common rail turbocharged diesel)
• Maximum Output: 167 horsepower @ 6,000 rpm (150 horsepower @ 4,000 rpm)
• Maximum Torque: 240 Nm @ 1,400 rpm (370 Nm @ 2,000 rpm)
• Fuel Tank: 53 liters
• Transmission: 6-speed automatic with Paddle Shifters / Cruise Control
• Front Suspension: MacPherson Strut
• Rear Suspension: Torsion Beam Axle
• Front Brakes: Vented Disc
• Rear Brakes: Solid Disc
• Wheels: 18-inch Los Angeles Diamond Alloy Wheel
• Tire Size: 225/55 R 18
• Overall Length: 4,510 mm
• Overall Width: 1,850 mm
• Overall Height: 1,628 mm
• Wheelbase: 2,730 mm
• Ground Clearance: 183 mm
• Boot Capacity: 591 liters/1,670 liters
• Front Track: 1,579 mm
• Rear Track: 1,587 mm
• Headlights: Halogen
• Front Wipers: Rain-Sensing (Variable Intermittent)
• Front Fog Lights: Halogen with Chrome Trim
• Rear Combination Lights: LED
• Radiator Grille: Vertical Pattern, Satin Chrome Strips
• Side Mirrors: Electric-folding Exterior Mirror
• Access: Smart Key w/ Global Opening
• Rear Spoiler: Standard
• Seat Material: Claudia Leather with GOA Stitching (Meco Fabric with Contrast Stitching)
• Driver’s Seat: 8-way Electric (8-way Manual)
• Front Passenger’s Seat: 6-way Electric (6-way Manual)
• Rear Seats: 60/40 Split-Folding with Center Armrest, 2 Cup Holders
• Steering: Tilt/Telescopic with Multi-Function Controls
• Parking Brake: Electric Parking Brake with Hill Hold and Auto Hold
• Audio System: 8-inch Capacitive Multitouch Screen, AM/FM Tuner, Bluetooth, MirrorLink, WiFi, 2 USB Ports
• Speakers: 6
• Climate Control: Dual-Zone Automatic with Second-Row Diffuser
• Tire Pressure Monitoring: Standard
• Airbags: 6
• ABS with EBD: Standard
• Parking Sensor: Rear with Camera
• Hill Start Assist: Standard
• Hill Descent Control: Standard
• Warranty: 3-year standard + 2-year extendable coverage or 100,000 kilometers