Honda PH Salutes Service Heroes

With the entire country on quarantine because of the COVID-19 pandemic, mobility in the country is practically at a standstill. Lockdowns and quarantines have reduced mobility by up to 88 percent as people were mandated to stay at home.

Other than some essential services remaining open such as food delivery and medical needs, the e-commerce industry is booming since its services help people buy what they need online and have it delivered right to their homes, thereby making delivery couriers important front liners as well.

Locally, riders from motorcycle taxi-hailing apps have shifted their services from providing transportation for people to delivering food and other essential goods allowing riders to continue making a living even in the face of the pandemic.

But more than just providing a means of livelihood, these riders are providing an important lifeline to many people forced to stay home through the delivery of food and medicines, not to mention aiding in the government’s efforts in keeping human interaction as minimal as possible.

Of course, these riders maintain safety precautions imposed by quarantine guidelines, like wearing face masks and gloves, and being equipped with alcohol and other hygiene essentials, which were also a requirement by their own courier companies.

The number one motorcycle brand in the Philippines, Honda joins the country as it works to meet the challenges posed by the global health crisis through the work of delivery riders in ensuring the transportation of essential goods and services.

“I am proud to see that our motorcycles have become indispensable and are being used with a great purpose. A purpose of keeping people safe at home and encouraging social distancing, during this crisis.  We also commend the effort of our Hero Riders as they offer courage and aid during this crisis.” said Susumu Mitsuishi, President of Honda Philippines Inc. (HPI).

According to HPI, this adheres to its  One Dream campaign, which is helping fulfill people’s dreams while experiencing the joy of mobility and in today’s reality, provide a safer way for people staying home to still access badly needed necessities.